Month June, 2008

The Slow Sale: Getting conversions from ads outside the search world

June 25th, 2008 @ // 6 Comments

The Slow Sale: Getting conversions from ads outside the search world

  I’ve been spending a little bit of time lately out of the search marketing world and into the broader Internet marketing space. I signed up for every “guru’s” newsletter, accepted all the free offers and I even signed up for a few paid ones. There are a lot of scams out there, but there [...]

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Category : Blog &Conversion Rate Optimization

Engage the Cloaking Device: My presentation at SMX Advanced (slides and comments, too)

June 7th, 2008 @ // 9 Comments

Engage the Cloaking Device: My presentation at SMX Advanced (slides and comments, too)

  I promised everybody that I’d be posting my presentation slides from my talk at the SMX Advanced Bot Herding panel, so here they are! First, let me say that I was very excited to be speaking at a major search marketing conference, and I can say with confidence that all the traveling was definitely [...]

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Category : Blog

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