Blog

What is the practical benefit of learning Google's internals?

June 21st, 2007 @ // One Comment

I forgot to start my Google inner workings series with WIIFM. My plan is to write one post each week. Not matter how well I try to explain it, it is a complex subject. I should have started the first post explaining why you would want to learn that. There are a lot of easier […]

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Category : Blog &SEO Research

Should I cross link my sites for better rankings?

June 20th, 2007 @ // 17 Comments

My loyal reader Jez asks a very interesting question. I am sure the same question is on the minds of others in the same situation. Finally, I am in the process of creating multiple sites around a similar theme. I have unique content for all sites, and will host on different servers in Europe and […]

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Category : Blog

Can you trust Alexa's numbers?

June 19th, 2007 @ // 2 Comments

It is very important to understand that there is no way for external metrics tools such as Alexa, Compete, Ranking, Netcraft, etc. to provide accurate data. Their information is collected from their respective toolbar usage. Alexa has the broadest distribution, but there are still a lot of people that don't use those toolbars or browser […]

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Category : Blog &Competitive Intelligence &Web Analytics

Great Content + Bad Headline = Mediocre Results

June 18th, 2007 @ // 4 Comments

You can spend a few hours researching, structuring, drafting and proofreading a great post, to completely miss it by choosing a really bad title. I recently submitted a carefully crafted rebuttal to the Seomoz article: Proof Google is Using Behavioral Data in Rankings. The post generated some controversy and some heated discussion as to the […]

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Category : Blog &Web Analytics

The power of networking

June 15th, 2007 @ // 3 Comments

When I started to blog (now close to three weeks ago) I did not know what to expect. I have to say that I am more than impressed with the power of blogging and networking with popular related blogs. My topics tend to be too technical and I am well aware that it severely limits […]

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Category : Blog

Advanced Adwords bidding strategies

June 14th, 2007 @ // One Comment

In Yesterday's Search Day article: Are Bid Management Tools Dead?, Eric Enge, writes some interesting facts and conclusions he brought from SMX. A solid strategy for your PPC campaigns will have the following elements: Use a bid management tool to manage the long tail of your campaign. Stay focused on your ad copy and your […]

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Category : Blog &Paid Search

Google's architectural overview — an introduction to Google's inner workings

June 13th, 2007 @ // 5 Comments

Google keeps tweaking its search engine, and now it is more important than ever to better understand its inner workings. Google lured Mr. Manber from Amazon last year. When he arrived and began to look inside the company’s black boxes, he says, that he was surprised that Google’s methods were so far ahead of those […]

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Category : Blog &SEO Research

Protecting your privacy from Google with Squid and FoxyProxy

June 12th, 2007 @ // 3 Comments

There is no doubt about it; this has definitely been Google’s Privacy Week. Relevant news: The infamous Privacy International's report (it basically says that Google sucks in privacy, far more than Microsoft) Privacy International's open letter to Google Danny Sullivan defending Google Matt Cutts defending his employer Google's official response (PDF letter) Google Video flaw […]

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Category : Blog

The power of sharing

June 11th, 2007 @ // 8 Comments

While most developers and technical people are used to sharing useful information, most entrepreneurs and consultants do not, or share very little. The logic is: “why share information if you can charge for it?” Let me give you my thoughts on this, as I’ve been on both sides of the camp and therefore, I can […]

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Category : Blog

Why Viralinks are a waste of time?

June 9th, 2007 @ // 7 Comments

I’m new to blogging, and I’m catching up with a lot of interesting things. One of them is the Viralink, coined by Andy Coates. I was exposed to the concept while reading John’s blog. One of the readers mentioned he was trying out a Viralink on his blog and he was getting a little bit […]

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Category : Blog

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