copywriting

Writing for People (and Search Engines): How to improve click-through rates for organic listings

By at January 15, 2008 | 6:46 pm | 16 Comments

Writing for People (and Search Engines): How to improve click-through rates for organic listings

Another new year has come and many of us are still analyzing the balance of successes and failures of the previous one. It is definitely a useful chore. I am happy to count this blog as one of my successes. It was humbling to see it included in SearchEngineLand’s blogroll and nominated for Best SEO

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Categotries : Blog , On-page SEO

Great Content + Bad Headline = Mediocre Results

By at June 18, 2007 | 1:40 pm | 4 Comments

You can spend a few hours researching, structuring, drafting and proofreading a great post, to completely miss it by choosing a really bad title. I recently submitted a carefully crafted rebuttal to the Seomoz article: Proof Google is Using Behavioral Data in Rankings. The post generated some controversy and some heated discussion as to the

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Categotries : Blog , Web Analytics

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