How to Act Like an SEO Expert: Four mistakes to avoid when performing SEO experiments
By Hamlet Batista at March 7, 2008 | 7:26 pm | 10 Comments
In yesterday’s post I explained my creative process for uncovering new and interesting search marketing ideas. In this post I want to focus on the other critical element toward becoming an expert: endless experimentation. Of course testing must be done carefully to avoid arriving at the wrong conclusions, which will bring us to another of
Categotries : Blog , Web Analytics
Lessons from Childhood: How to search for things that are hard to find
By Hamlet Batista at August 15, 2007 | 6:47 pm | 2 Comments
In my teen years in the Dominican Republic, I used to play a game my friends called playball. The game followed more or less the same rules of baseball; we setup bases, hit the ball and ran to score. The main difference was that we played in the middle of the street and we used
Categotries : Blog
Adolescent Search Engines: They are growing up so fast!
By Hamlet Batista at August 15, 2007 | 6:30 pm | 2 Comments
Search engines are just like teenagers. Don’t believe me? Consider this analogy. Let's say you have a teenage kid with a handful of friends. He knows them very well and even remembers their phone numbers by heart. He’s bright and it doesn’t take him long to become very popular at school. Now, he has dozens
Categotries : Blog , On-page SEO
Our Digital Footprints: Google's (and Microsoft’s) most valuable asset
By Hamlet Batista at July 17, 2007 | 3:58 pm | 16 Comments
After reading this intriguing article in the LA Times, I came to the conclusion that Google has far more ambitious plans than I originally thought. In their effort to build the perfect search engine — an oracle that can answer all of our questions, even answers that we didn't know about ourselves — Google is
Categotries : Blog
Protecting your privacy from Google with Squid and FoxyProxy
By Hamlet Batista at June 12, 2007 | 5:04 pm | 3 Comments
There is no doubt about it; this has definitely been Google’s Privacy Week. Relevant news: The infamous Privacy International's report (it basically says that Google sucks in privacy, far more than Microsoft) Privacy International's open letter to Google Danny Sullivan defending Google Matt Cutts defending his employer Google's official response (PDF letter) Google Video flaw
Categotries : Blog
Robots.txt 101
By Hamlet Batista at June 4, 2007 | 10:37 pm | 9 Comments
First let me thank my beloved reader SEO blog. Thanks to him I got a really nice bump in traffic and several new RSS subscribers. It is really funny how people that don’t know you, start questioning your knowledge, calling you names, etc. I am glad that I don’t take things personal. For me it
Categotries : Blog
