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Engage the Cloaking Device: My presentation at SMX Advanced (slides and comments, too)

I promised everybody that I’d be posting my presentation slides from my talk at the SMX Advanced Bot Herding panel, so here they are!

First, let me say that I was very excited to be speaking at a major search marketing conference, and I can say with confidence that all the traveling was definitely worth it. My only regret is that I did not get to finish my presentation. This is the first time I spoke publicly and as an inexperienced speaker I was not even looking at the timer. My apologies to all those in attendance. :-) Frankly, I do think speakers should be allowed a little bit more time for SMX Advanced, as you really do need time to lay the groundwork before delving deeply into these sorts of topics. Read more